Layrite Super Hold Deluxe Pomade is formulated to give a high shine result with an all day wearable look. Water soluble, so cleansing is fast and easy without dealing with the pesty flakes that some gels leave behind! Great for smooth, slick back looks. Rub quarter size amount into palms and fingers and apply as desired to wet or dry hair then comb or brush. Applying to dry hair with give a stiffer hold.